The
10 Day Rider Mindset Challenge
For All Riders: No Matter What Type of Riding You Do
who want to learn new mindset hacks to overcome anxiety whether horse showing or not, recovering from an injury, and/or just want to improve quickly.
Starting Monday, November 10, 2025
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Ends Wednesday November 19, 2025
Read more
Join the 10-Day Mindset Challenge and get daily emails to help you transform your ride—and your mind.
CREATE A NEW RIDE
This challenge is designed for equestrians at ALL LEVELS of ALL DISCIPLINES who want to see results in their riding, whether that is from recovering from a fall, managing high anxiety, dealing with horse show anxiety, or even a toxic barn environment, etc. This is a GREAT opportunity for you to check out how MINDSET + RIDING= IMPACTS YOUR RIDES.
This challenge will NOT be beneficial if you are just wanting to use this challenge to help you win RIBBONS. It's about creating value to your life, to your riding, and helping you see that you have this crazy amazing untapped talent.
Join the 10-Day Mindset Challenge and get daily emails to help you transform your ride—and your mind.
WHAT PEOPLE ARE SAYING
Morning! Sorry for the early text, I was just so excited to text you. I went back in the meters yesterday and a round I was proud of! Was it the best round of my riding career, no... but it was the first round in this year where I felt like myself. And added bonus I got 5th in the open!.... This year has been an emotional one, but I'm so happy for how it all ended-pretty magical.
Thank you for being there for me! L.F. Jumper
Hi! I had a jumping lesson yesterday and already felt such a big difference... even my trainer picked up on it. He said that my riding is looking 50% more positive. I feel lighter and at ease. Thank you!
D.A.
1.35 International Show Jumper
Pernilla has literally changed my riding and my life. I have overcome fears that I have been dealing with for years (and) the best part was how quickly my riding shifted. It was amazing! I've literally told everyone I know to work with her.
J.R. Oregon, Adult Amateur Hunter/Jumper
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"Dr. Pernilla Nathan is the talent and vision of Equipsy Performance and I want to take a moment to recognize how she has changed my life. Not only is Dr. Nathan constantly challenging me to look beyond my personal boundaries but more so to expand and grow into my goals. She continues to help me realize the power we have to believe in ourselves and push through the discomforts that bring so much growth and strength. When I first starting working with Dr. Nathan I had a fear of being in the show ring and making a rash decision that could end up hurting my horse, I found that fear was debilitating enough to make me freeze up and void my true passion, which is the connection with the horse. Since discovering this fear and continuing to working through it, I have changed in the show ring and have become, what I feel, is a much more confident rider and always striving to be the best partner I can be for my horse. It's not easy to try and understand fears, nor to work through them, but Dr. Nathan has given me the power to feel empowered to work through them. For that, I am forever grateful and cannot speak highly enough of her and her work."
HELEN ABRAMS (POLLOCK)
Jumper
@life_equestrian
FREQUENTLY ASKED QUESTIONS
Q: Does the challenge deep dive into how to ride horses?
A: No, this challenge is structured to help you enhance your mindset. Sports are 80% mindset, 20% physical performance. This is not a challenge that will help you change your ‘ride,’ or your ‘position’ etc.
That being said, each daily task is meant to help you gain enhance optimization in your performance, so you can start seeing results. These daily tasks are scientific-proven based techniques used to enhance performance.
Q: What is the purpose of the challenge?
A: The purpose is
1. to help you learn new ways that can help you elevate your riding
2. so you can have fun riding and not let your anxiety, nerves, mood control your rides
Q: What if I am going on vacation during the challenge? Should I join?
A: I would encourage you to take advantage of this opportunity, I am not sure when I will run another challenge like this. And remember you still have 2 months after the last day of the challenge upon your return to access the information. The challenge is also “portable” and can be “accessed” anywhere at any time. I would say it is still worth joining, because even while on vacation you can begin strengthening your habits. Just make sure, either way you go, to schedule the challenge into your schedule so you get the full benefits.
Q: Why did you create this challenge?
A: It’s supposed to be fun, but also to help support you through your mental uplevel. It’s a short but very strategic challenge to help you stay focused.
Q: Would this work for me even if I don’t compete or attend horse shows on the regular?
A: Yes. This is geared to riders of all disciplines and all levels. If there needs to be a slight “difference” between levels I will indicate this in the task. But, if you have any additional questions about whether or not this challenge is a good fit for you, DM me on IG or shoot me an email ([email protected]) and I’ll reply within 24 hours of receiving it.
THE FINE PRINT
MUST READ:
www.drpernillanathan.com Copyright @ 2017-2025 EquiPsy Performance, LLC, All Rights Reserved.
This challenge contains proprietary information and must not be duplicated or distributed without written consent. EquiPsy Performance L.L.C. assumes no responsibility for errors or omissions that may appear in any of the eBook materials.
No portion of this material in this challenge can be shared or reproduced in any manner under any circumstances whatsoever without advance permission from EquiPsy Performance, LLC.
For permission requests, contact:
Dr. Pernilla Nathan
Legal Disclaimer:
The information contained in or made available in this CHALLENGE by Dr. Pernilla Nathan, EquiPsy Performance L.L.C cannot replace or substitute for the services of a trained professional in any field. This CHALLENGE does not offer any professional personal or medical advice. The information contained should not be confused as specifically directed mental or medical care. Dr. Pernilla Nathan or her affiliates are not liable for any direct, indirect, consequential, special, exemplary or other damages to the attendee or the attendee’s horse that may result from the use of, or the inability to use, the materials, information, or strategies communicated in this product or service provided, even if advices of the possibility of such damages. To be clear: You, the participant, alone are responsible for and accountable for your decisions, actions, results, and level of participation.
The Material and any information provided through this CHALLENGE is for general informational purposes only and is not intended to constitute or substitute for (i) medical advice or counseling, (ii) the practice of medicine including but not limited to psychiatry, psychology, psychotherapy or the provision of health care diagnosis or treatment, (iii) the creation of a physician-patient or clinical relationship, or (iv) an endorsement, a recommendation or a sponsorship of any third party, product or service by us or any of our related companies, agents, employees, consultants or service providers. If you have or suspect that you have a medical problem, contact your health care provider promptly. Information and statements regarding dietary supplements available in the CHALLENGE have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease. You acknowledge and agree that you will consult with your physician if you have any questions or wish to seek advice regarding a medical condition, your diet, nutritional supplements, an exercise regimen or any other matter related to your health or general well-being.
We are not rendering any legal, financial, psychological, sports, health, nutritional, counseling services or advice by placing information in this CHALLENGE. We assume no liability or responsibility for any errors or omissions in information. The individual understands that neither Dr. Pernilla Nathan, nor EquiPsy Performance L.L.C. has promised, nor shall be obligated to the following results: Success in sports, life, business, relationships, improve overall performance, and academically.
By utilizing the material, you acknowledge that your results will depend on variables and factors outside our control including, but not limited to: user motivation, user capabilities, user health and fitness, user compliance with our recommendations and suggestions, and other factors which neither party has control over.
